If you fan through magazine after magazine you will get many different
answers to what is going to be Spring 2012’s beauty trends but no one is
going to hit it right on mark this year as I will because I did your
“flipping” homework for you.
Let me tell you that the beauty trends for spring are heavily influenced by our sluggish U.S. economy. Much like the depression era’s influence on fashion which produced drawn on seams on legs and red lips, we are seeing “do it yourself” chic which translates to professional stylists like me purposefully cutting uneven bangs or continuing the dark-root + light ends balayage craze right into summer. Balayage is a technique which creates a natural highlight effect on any hair type and I like to see it on medium to long lengths. Alicia and Edwin are your go-to stylists for this technique if you are going to Joseph Michael’s Salon & Spa and I also love Maxines in Chicago because they have their own Balayage Team and have a great reputation with this technique.
The must have color for brunettes will be blonde! Well, not super blonde-think J.Lo blonde, which is really a lightest-brown with blonde highlights. I just took Cece from her natural black-brown to what I call “Cece Blonde.” I highlighted all of her hair to achieve a warm buttery deep blonde; as well as lifted every part of her hair (which was processing in foils) to a dark warm camel color. These results can be lovely to anyone with gold undertones to the skin and much lighter than most brunettes think they could have ever achieved before! You have to have a great colorist who knows what they are doing to get Cece Blonde–or you might end up looking a little too orange.
And guess who else will be going blonde this spring: The Redheads! Tired of the Mad Men red phase? So are my clients. You are going to see many red heads going more strawberry and lighter to match the paler, less vibrant, color trends in clothes for spring. Please do not try Lindsay Lohan blonde if you are a natural redhead. Do I really have to tell you why? Okay, I will: Because the lack of warmth in too-blonde vs. a warm blonde can make you look older–and trashy. (But I will take your money every month to do your re-growth if you insist.)
Another hair trend that might have been influenced by economy is the swipes
of color you are seeing hairdressers apply to their young and not-so-young
clients. No more feathers! They were expensive and short lived. If you want
a flash of color, go all the way and let us put a blue streak or pink
streak in your hair that is more permanent. Don’t be a commitment-phobe
like, (dare I say it?) us men!
Extensions will always be in if you can afford them. Alex Lopez with the Glam Makeup Studio and Extensions at 1518 N Ashland Ave 773.610.9623 did Cece’s extensions which look amazing! The color was matched perfectly using real hair that was clamped onto her hair. They are not heavy and are not any additional maintenance than having long hair and last for months!
And long hair is the way to go this spring, with or without bangs. But one spring trend that you
will see is messy updos and ponytails and you might not have the length to do so. It’s time to get a pony tail extension. Go to Sally’s Beauty Supply or Threads and Heads on Milwaukee Ave. They will fix you up with an inexpensive match-to-your-hair pony that you can add-on for day or night pony and your stylist can play with you to show you how to make up-do magic.
Oh yes. What about the blondes? Girls, you have always been in and this
spring is no exception. But take those Housewives of Orange County brunette
streak out of your hair. They may have looked good in the 90s and on HD
television and on newscasters, but it is over. And, I know you are not
going to love me for this one: but you have to stop bleaching up your hair
to be ashy. I know you’ve been afraid to have some warmth on your head
(because you feel that is brassy) but that’s what’s in for spring. A golden
shiny warm blonde looks healthy and will bring out the rosiness in all skin
Jon-David is a Master Stylist at Joseph Michael’s Salon & Spa and the author of the novels, Mafia Hairdresser and the sequel, The GlowStick Gods. Look for his upcoming books, Social Media for Salons & Spas & the final book in his fiction series, Murder There’s An App For That.
Follow Jon-David @mafiahairdreser